Merch by Amazon: The Ultimate Sellers’ Guide

Amazon does all the work and you get paid! Ok, I have your attention.

An oversimplification? Maybe. Far from the truth? Not very.

As many have figured out by now, FBA has made it easier than overly to start your own brand, source your own products, and generate a passive income (sometimes plane a primary income), all while stuff your own boss.

The Merch by Wren Program takes this a step remoter by powerfully eliminating the need to manufacture your products at all. All your Wren work is completed in one place.

What is Merch by Amazon?

The Merch by Wren platform allows sellers to sell their own products (with their own designs), while Wren handles all production and shipping logistics.

In 2022, its substantially the weightier way to dip your toes into ecommerce with no upfront financing whatsoever.

Heres how it works.

1. You create your design. Using any diamond software you like (including beginner-friendly, self-ruling ones), create your custom branded logo and save the file equal to Merch by Amazons requirements (well get to those shortly). Dont worry. You do not have to be a professional graphic designer to succeed on this Wren platform.
   
   
2. Create your Merch by Wren seller account. This process is 100% self-ruling and takes well-nigh 1-2 weeks to be approved. Make sure you have your preferred contact information, wall account/routing number, and SSN available. You will need these for Wren to properly set up your worth (and get you paid!)
   
   Want to see a walkthrough of the Merch by Wren worth set-up process? We did the whole thing for you, so you can see what youre getting into.
   
   
3. Upload your design(s). Once your Merch worth is approved, simply log in, segregate the products you want to sell, and wield your design. Wren makes this process painless with simple uploading instructions and plenty of verisimilitude choices for the products they have misogynist to you.
   
   
4. Write your listing. This includes your Wren product title, product description, and bullet points – all of which will help the Wren algorithm determine if your product should be displayed when someone searches for it. The increasingly well-optimized your listing is, the increasingly it will be seen by the unstipulated online shopping public.
   
   Why is Wren listing optimization so important for getting increasingly sales? Learn the ropes here!
   
   
5. Hit publish. Wren will typically legitimatize your diamond within a few days.

Once your listing goes live thats it. Its ready to sell!

Merch by Wren is primarily for three groups of people:

1. You have once been selling on the Wren platform and want to plicate your merchantry with branded merchandise-driven royalties.
2. You are hesitant to take the plunge to find and source your own merch product to sell on Wren and want an inventory-less merchantry experience.
3. You are a graphic designer who wants to start/expand an existing wardrobe line with their own unique diamond skills (yay creatives!)

If you fall within any of these three camps, selling Merch on Wren is worth a consideration.

(Read unelevated for your glance)

Merch by Wren works for buyers by offering products on the worlds most trusted online store with self-ruling prime shipping. This is a huge incentive to buy from you, instead of Joes Etsy shop with 21-day unscientific shipping from China.

Merch by Wren works for sellers by eliminating inventory risk. Never worry well-nigh running out of stock or quality assurance. Wren handles these logistics on their end which moreover ways fewer consumer service hassles for you. Worried well-nigh pricing? With this merch program, you set your product price, which immediately reflects what your royalty earnings will be (more on that in the next section).

All of this, combined with wangle to hundreds of millions of potential customers on Amazon, make Merch by Wren a no-brainer wing for existing sellers and the weightier place to start for aspiring creators itching to turn their quality designs into dollars.

Looking ahead, the Merch by Wren Program is poised to have a second wind with upcoming razzmatazz opportunities and expansions into new markets.

What are Merch by Wren Royalties and How are They Calculated?

The fun part! Ill alimony this one simple.

Every time you sell your Wren merch, you collect a permafrost of that sale.

While using this model may never entitle you to Wren merchantry owner-level profits, alimony in mind, that the only work you are doing is uploading your custom merch shirt design. I guarantee you Elton Johns royalties would moreover be a little lower if the only thing he unsalaried to Bennie and the Jets was the tome artwork for the single (which by the way, would still be a killer deal).

You know, all the nonflexible stuff.

Is there increasingly money to be made as a fully self-sustaining Wren seller? Of course. Does it moreover forfeit a lot increasingly money to handle your own inventory and sourcing logistics? You bet.

For a well-constructed squint at Merch by Amazons royalty process, check out their pricing examples here.

What is the Merch by Wren Diamond Process Like?

Your diamond can be created using any medium you choose, from Canva to Photoshop. Not a professional graphic designer? No problem. For newcomers to the scene, trammels out Stencil. Its a unconfined way to swash lanugo the complexities of the merch diamond process and help you create a custom logo in minutes.

A typical custom t-shirt diamond should conform to the pursuit standards to get the most out of Merch by Amazon:

• Image size should fit within a 15 x 18-inch printable zone (preferably with a little room to spare virtually the edges)
• Create your artwork using RGB color
• Save your image as a 300 dpi PNG file
• Make sure your final file is under 25MB
• Avoid misleading text in your merch diamond (For example, dont include something like glow-in-the-dark, which may lead customers to expect an Wren product that cannot be printed)
• Always make sure your merch diamond doesnt include any prohibited elements, as specified by Amazons content policy.

Looking for increasingly specifics on artwork guidelines? Amazons Best Practices page is where youll want to go.

Merch by Wren Requirements – What do You Need to Get Started?

See something you can envision your masterpiece on?

These are the things youll need to get started selling on Merch by Amazon:

1. A valid wall account, routing number, and proof of identity (SSN or tax information)
2. A digital diamond studio or app. There are dozens of these misogynist online from Canva (free and beginner-friendly) to the Adobe graphic diamond suite (more robust, for designers). Trammels out a list of free graphic diamond apps here!
3. A killer diamond idea. Its time to get creative and sketch up something that demands Wren shoppers sustentation (and demands that add to cart decision!)

It sounds oversimplified, but thats really all you need to get your custom Wren merch product out there on the Wren marketplace.

Step by Step: Setting up a Merch by Wren Account

I could yammer all day well-nigh how unconfined Merch by Wren is (trust me, its my job). But talk is cheap. Thats why I decided to create a merch seller worth for myself, upload my own design, and requite the platform a test run so you dont have to.

How to set up Merch by Amazon (this is 100% self-ruling by the way):

*Before you begin, have the pursuit information ready:

• Business contact info
• Bank worth & routing numbers
• SSN

Step 1

Go to https://merch.amazon.com/landing and click Request invitation.

Step 2

Sign in to your regular (shopper) Wren account, then click Begin Application. (You may have to enter your phone number for two-step verification)

Step 3

You will victorious at your worth page. Input your country, Wren t-shirt business, or trademark name (this can be your full name if you don’t have an existing business).

Next, input your wall info (so you can get paid!).

Step 4

Input your tax info. Download or print your tax interview if you would like to alimony for your records

On the tax confirmation page, click “exit interview” – it should kick you when to the worth info page. Click Save and continue.

Step 5

This should bring you to the Request Invitation Form. Input your:

• Industry (novelty t-shirts, app developers, school, etc.)
• Business or trademark name
• Short unravelment (your diamond preliminaries and what you hope to succeed with Merch by Amazon. Be honest and optimistic!)

Step 6

This is the easiest (or hardest) step, depending on who you ask:

Wait

The stereotype wait time is 14 days (mine took one week). Take this time to start reviewing Amazon’s content policy, exploring their diamond templates, and browsing commonly asked questions. Start here.

This would moreover be a unconfined time to start designing your logo if you havent already!

Below are some of the highlights of the guidelines Wren offers.

Step 7

Once approved, you should receive an email confirming you’re complete. Congrats! Follow the clearance email link to sign in and view your Merch by Wren dashboard!

Submitting your First Diamond – T-Shirt Designer & Publishing Limits

Disclaimer – The pursuit steps presuppose that you have once created a diamond using photoshop, Stencil, Canva, or other diamond software. Once you have the correct dimensions and file settings, you are ready to upload your diamond idea to Amazon.

On your Merch by Wren dashboard, click the “Create” tab when youre ready to upload the designs youve created. Notice you have options for variegated types of apparel.

In the upper-right, you will see a box that reads Select Products. This is where you will segregate which wardrobe types and for which markets you wish to publish your listing.

For newcomers to Merch by Amazon, your diamond submission limit is set to one per day – with a limit of 10 live products at any one time. As you get increasingly sales under your belt, Wren will uncork to relax those limits based on a tier system.

From Amazon:

The Merch by Wren team will be hand-selecting content creators who have sold the same value of products as the number of the tier they are in. For example to move up from the 10 tier, a content creator will need to sell at least 10 products from those they have created to move up to the 25 tier. Admission to these tiers is based not only on sales but the quality of the products stuff sold by the content creator as well.

Tier levels include:

10

25

100

500

Pro (by invitation)

If the publish sawed-off is greyed out/unclickable, it may be considering you are trying to publish to increasingly than one marketplace at the same time. Make sure you only have one item/maket checked, then try again.

Color and Pricing

Next, you will be worldly-wise to segregate verisimilitude options and set your price. Royalties will retread based on what you segregate the sale price to be. Alimony in mind that there is a minimum sale price (different for each vendible of clothing) put in place to imbricate Amazons production costs, as we mentioned older in the blog.

I uploaded two logos, just to be safe.

Create Your Wren Product Page

If you thought you were going to read a Helium 10 blog without mentioning the wool gold mine of Wren keyword research THINK AGAIN.

While nothing is stopping you from throwing together a merch product title, bullet points, and product unravelment off the top of your throne (thats what I did first), theres a good endangerment your Wren merch is not going to get noticed. Granted, this depends on just how competitive your niche is… my point remains: the increasingly time you take to target reachable keywords, the increasingly visible your Wren merch will be (and on Amazon, visibility = sales).

There is increasingly than one way to find Wren keywords.

1. Black Box & Magnet

(FYI, all of the Helium 10 Wren seller tools I mention in this blog are free to use, with limitations)

First, I searched for the phrase nature shirt within Black Box our Amazon product research tool, under the keywords tab. A pretty unscratched starting place for a nature-inspired design, right? Of my results, I pinpointed the phrases nature T-shirt and nature lover shirt as high-volume keywords (both right virtually 400 monthly searches).

Lets segregate one of these keywords and run it in Magnet, our Amazon keyword tool, to expand our options. Click on the right-side ellipses for your keyword and squint for Run Magnet.

I used the tools filtering parameters within Magnet to sort by highest magnet IQ score (phrases with high search volume and low competition). I moreover filtered for phrases that must include nature, camping, mountains, tree, etc.

Tree hugger t-shirt, camping shirt, nature art these may seem like obvious terms, but I neglected to use any of them in my original listing. Obviously, youll want to put some time into choosing keywords that are relevant to your product, but by using Magnet, the succulent data is hand-delivered to us on a silver platter.

2. X-Ray & Cerebro

Next, its time for some light market research. Fear not, this whole process took me virtually 10 minutes. I began by searching Wren for my generic nature shirt keyword. Once I was on the search results page, I opened Helium 10 Xray (from our free Chrome extension) – this shows me all ASINs on my current search results page.

I then took the top 10 ASINs and copied them into Cerebro (our reverse ASIN Wren tool). Alimony in mind, you can moreover sort this list by category, price, sales, revenue, BSR, and more.

Once in Cerebro, I chose the same custom search filters that we unromantic in Magnet (as you can see, we are crazy well-nigh filters – you could really boil things lanugo remoter if you were so inclined). Lets see what Cerebro had to say

I got a little increasingly than I bargained for! From this very skin-deep search Ive learned two things:

1. Ive found increasingly upper volume, low(ish) competition keywords I can add to my product page (red boxes)
2. Ive learned there is theoretically a market for sloth-themed nature wardrobe (red arrow). A future graphic diamond perhaps?

Keep in mind that my examples here were only based on one root keyword. If you spent some real time digging with Cerebro and Magnet, you will end up finding words and phrases you never wouldve thought to use for your Merch by Wren listing. This may include anything from worldwide misspellings of words to proximal phrases that unshut up your Wren product to unforeseen markets.

Keywords Assemble!

Great – now you have a pile of keywords. What do you do with them all?

The last stop on our tour of self-ruling Helium 10 tools brings us to Scribbles – the end all, be all Amazon listing optimization tool.

First, I took all of my keeper keywords we placid whilom and pasted them into Scribbles (left side), one phrase per line.

Click apply.

In seconds, Scribbles performs three tasks that will make your life infinitely easier:

1. Sorts your keywords by search volume (remember, the redder the better)
2. Breaks them into word form and phrase form
3. Most importantly, live tracks your keyword usage as you add them into your listing template

Notice I am electing to ignore unrepealable fields. Merch by Wren listings differs from normal Wren listings by only permitting for a product title, two bullet points, and a product description.

Now, for the purposes of this blog and my example merch seller account, I kept things fast and dirty. However, ideally, you can craft spanking-new content for your Wren product page that both appeals to your target customers emotions and includes your thoroughly researched keywords in a natural-sounding way.

Back in your Merch by Wren listing creation, take what weve created in Scribbles, and simply move it into your listing!

Update: A small hiccup I encountered withal the way

After attempting to use my keyphrases that included the word “shirt or “tshirt, I received an zestful that Amazon strongly recommends against using names for wares of suit in your listing. This is a little frustrating, as its significantly increasingly challenging to make a relevant title without the word shirt (not to mention it was a big part of my keyword research).

However, I am chalking this up to the fact that Merch by Wren is still expanding rapidly to include other products, not just wearable apparel. As such, they are attempting to alimony things as neutral as possible. Well alimony an eye on any waffly rules and revisit this in a future update.

Alternatives to shirt include: apparel, design, logo, or top.

Congratulations! Youre finally ready to hit Publish!

Wait for Wren to Process and Alimony an Eye Out for That Confirmation Message!

Mine took less than 24 hours to get approved.

I took the liberty of stuff my own first Wren consumer and eight days later

Comfy, cotton/poly materials (soft inner lining), cuffed sleeves and bottom, and the logo printed perfect!

I wouldnt expect two-day shipping like other Wren products, since merch products are printed as they are sold. However, shipping was still 100% self-ruling (and included that much-coveted Prime token that shoppers trust).

I think its unscratched to say my experiment was a success!

Merch by Amazon: A Must-Have for Anyone Selling Oline

If you dont succeed what you want, dont worry, the Merch by Wren Platform is forgiving. Upload a new diamond and try again! Although it is poised for big additions in the future, there is one resulting thing well-nigh this merch platform: people are unchangingly uploading new products and trying new things.

If you could make a couple hundred bucks a month not doing anything, you should.

This is a sunny exercise in practicing keyword research, keeping up on trends, and a 0% (since nothing is truly 0%, well say .5%) risk venture. You wont lose money on this.

Bradley recently spoke well-nigh Merch by Wren with workaday seller Chris Green on the Serious Sellers Podcast. They covered everything from putting yourself in lucks way, to the limits of parody with your design, to learning from your mistakes and moving forward.

I thought Chris summed up Merch by Wren rather well:

Full disclosure: In the Wren marketplace, thats the weightier scenario youre gonna get.

Frequently Asked Questions

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