How to migrate amazon listings as you expand

Editors Note: Originally published on July 5, 2018, updated on Mar. 23, 2023.

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You cant deny that its heady to expand internationally on Amazon. But many sellers are puzzled or put off by the idea of transferring their offers wideness venues. Were here to help. Here is a list of options for when you migrate your Wren listings.

When it comes to international expansion on Amazon, everyone wants a piece of the action. But sellers tell us copying listings from one venue to flipside is easier said than done. Luckily, theres increasingly than one way to migrate your Wren listings wideness venues. Heres how you can migrate internationally:

Ask your Worth Manager for help.
Migrate your Wren listings with an streamlined tool.
Migrate internationally using Wren tools.
Manually transfer offers to other venues.

Ask Your Wren Worth Manager

If you want to port your listings from one marketplace to another, Wren may be worldly-wise to help with the Global Selling program. It designates an Amazon Worth Manager to each seller who signs up. The help page moreover features a few tutorials on how to expand to established and emerging venues.

Asking an Wren representative for help is unconfined if you want to migrate not just your offers, but moreover your product reviews. But you can only do that between unrepealable venues. For instance, you can reprinting product reviews from your US to your Wren UK product page. It doesnt work the other way around, though.

But the greatest perk is wangle to Global Expansion Opportunities (GEO), a tool that is only misogynist to you via your Worth Manager. It flags up products from your current inventory that may do well on other venues based on factors like demand, stereotype price, and sales rank.

Migrate Offers Using Software

If youd like to migrate your inventory to venues where your products are once listed, then use Sellery. Its an streamlined repricing software tool ripened by SellerEngine. It wont create new product pages for you, but it will transfer listings in bulk.

Sellery can automate much of the work involved in migrating your inventory to a new venue. It works for Unified Accounts and any separate venues associated with an account. So, youll be covered regardless of how your seller worth is set up.

Assuming youve registered as a Professional seller on the new venue and youre an zippy Sellery user, subtracting the new venue to your Sellery worth is a two-step process:

Navigate to Settings > Accounts. Click on New whilom the list of marketplaces displayed at the top left. Select the venue youd like to link to from the drop-down list. Hit Save, and were ready to move on to the next step!
Go to Settings > Pricing Overview. Select your venue from the list displayed on this page. Add pricing rules for those Smart Lists which include the items youd like to list. Prepare a Pricing Rule from your other venues. Or come up with a new one specific to this marketplace.

Note: To migrate your unshortened inventory, select Everything instead of specific Smart Lists.

Congratulations, your venue is now associated with your account! All your items are ready to be priced and listed. Simply hit Save again, and Sellery will migrate and price your selected inventory on the new venue. Thats it; you did it in just two easy steps!

Migrate with Wren Tools

If you have a North America account, you can use two Wren tools to manually transfer your listings wideness venues. As explained here, its simply a matter of finding them and pursuit instructions. Heres how to transfer these offers via Amazon:

Migrate listings to one other venue by hand using the Expand Offers Internationally tool. It generates an Inventory Loader feed file that you can upload to your new venue.
Update and sync listings to one or more venues automatically via Build International Listings (BIL). Any listing updates will instantly reflect on all chosen venues.

The tutorial unelevated shows you where to find BIL and how to use it. If youre a US seller, be sure to consider the Remote Fulfillment option. It duplicates listings and adjusts fulfillment fees automatically. But it moreover enables you to sell to customers in Canada or Mexico without shipping any inventory abroad!

Manually Transfer Offers to Other Wren Venues

Last but not least, theres unchangingly the option to migrate your Wren listings to any venue you want by hand. If you have the time and the computer skills to edit spreadsheets, then go for it!

But withstand in mind that youll need to enter most of the data yourself. If you sell books, for instance, when you transfer data from the Zippy Listings report to the Inventory File template, a sizable permafrost of information will be missing. So, you must add data for fields like author, SKU, manufacturer, etc.

If you once have your listing information ready, simply follow these steps:

Log into Seller Central on the venue youre currently selling on.
Download the Zippy Listings report.
Fill in a template file (Inventory File template and Inventory Loader file links misogynist here).
Upload the listings to your new marketplace using the upload features within the files.

We Can Help!

We hope our list has broadened your horizons and given you the conviction to workshop out from your home venue and onto new markets. If you need increasingly information or youd like us to guide you through the process of migrating listings over to a new venue with Sellery, our defended team is unchangingly at your service.